Adivi_a
Design of the brand identity for Adivina (Adivina means “Guess”). Being an integral communication company, we wanted to give importance, both in the naming and in the logotype, to the idea of information exchange, open process and participation with the client. Therefore, the logo is missing a part (N) that the viewer has to guess, thus playing with the name. With the idea of interaction, the fold-out card is created, in which the brand presents itself as a company and also invites you to intervene in it on the back, where there is a blank space. Sònia Grau | Oxigen_©
